How we increased site visits to more than 100%

How we increased site visits to more than 100%

customer name : tourism company
Specialization : tourism

Client and site profile

Our client, the owner of a small tourism company, contacted us at the beginning of June to solve the problem of the site being hacked and deleting it after a recommendation from one of the clients.
Because our client did not maintain a backup copy of the site, we contacted the hosting and made a backup of the site. The site was restored and the pages generated by the hackers were cleaned by blocking them from robot text files. We installed additions to protect the site from any hacking in the future.

As a result of our quick response to the client, resolving the problem, and restoring the site, the client asked us to manage the site and improve its appearance in search engines.

The main objective

Increase the number of visits

Improving the site's visibility in search engine results

The first step

The first step when receiving any site from a client is a comprehensive analysis of the site (site audit).

Technical SEO

On page SEO

Off page SEO

Through preliminary analysis, we discovered several problems that prevent the site from achieving good results 

  1. Very poor user experience due to the template used 
  2. The site contains many orphan articles (they do not contain any internal links)
  3. Many of the headlines are weak and need improvement 
  4. Many pages and articles do not contain a missing meta description.
  5. There is a severe weakness in the linking between articles and pages 
  6. Soft 404 errors – Error 404 – Error 500 – Redirect 300
  7. More than 350 malicious external links (Spam link)
  8. Site pages are slow and do not respond to mobile phones

Actions we have taken

Website redesign

Changing the old template and moving to a more flexible and user-friendly design.

Checking external links

350 spam links were identified and disavowed to maintain SEO quality.

Optimize content for search engines

  • Over 350 existing articles have been updated to be SEO friendly, with an emphasis on headlines, descriptions and link structures.
  • Address internal linking weaknesses by creating coherent linking strategies between articles.
  • Over the course of three months, 50 new articles were submitted, carefully selected to achieve good search engine results.

step

Technical improvements

  • Increased website loading speed from 4.1 seconds to 1.2 seconds.
  • The site architecture has been revamped to be fully mobile responsive, achieving 90% mobile compatibility.

The result after three months of work

Within three months, the site witnessed an increase of more than 100% in the number of visits. This significant increase is due to the comprehensive improvements that were made to the site and which were mentioned above. Our work does not end there and our efforts will continue to improve and develop the site. Our appointment is in three months when we will provide you with a fresh look at the progress we have achieved.

Now your turn

Do you have a challenge for us?

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